Retail manual for a store

YRC Team of Ecommerce Management Consultants helps to make maximum of the processes system-driven to ensure minimalistic manual intervention. SEO i. Search Engine Optimization includes activities like back-linking, meta tags, blog-writing etc. Next comes SMM i. Building digital marketing strategies in coordination with the agency, selecting them to signing them off would be the role of YRC. Selection of the right software for smooth functioning of back-end operations right from production to webstore display would be suggested and integrated by YRC Team.

IT Integration involves connecting your offline inventories with real-time online webstore so when a sale occurs, inventories get deducted real time across offline as well as online platforms. At YRC, our warehousing and logistics experts can help you devise a strategy for all of the above mentioned queries and much more.

Logistics route plan is devised considering the manufacturer to your warehouse and from there to last mile delivery locations. From several platforms available in the market right from Shopify to magento, woocommerce, prestoshop, wordpress etc.

UI stands for User Interface, which means designing the look and feel of the website. UI includes using the right colours, elements and the entire aesthetics of the website. A good User Interface ensures the user completes the task that he has come for. It navigates the user through the journey of the brand in the simplest but most effective way. The UX designer maps out the bare bones of the user journey; the UI designer then fills it in with visual and interactive elements.

In most start-up cases, production is outsourced i. Prototype Sample is the first sample provided to the buyer.

This sample is just to understand whether the product design looks equally great in reality. Fit Sample, as the name suggests is prepared to check the fit of the garment i.

Pre-production is made by the actual production line. Here the stitching quality and other aspects related to manufacturing are checked. This is the last stage where rejection can be accepted. Production Sample is made before the production which is the replica of what is going to be finally produced.

In certain cases, product sourcing may be a combination of the above. These are the people who are going to build your brand! Whether they are the designers or merchandiser, your brand look is going to be in their hands. If you are designing each garment from the scratch, the sourcing would play crucial role in developing design identity of your brand.

Branding must appeal to our target audience. Example : A golden colour logo depicting finesse, art, richness, premium, however beautiful it may be individually cannot go with a brand selling affordable kids wear products. Similarly, certain financial as well as operational goals are set for addition of the further team. Business must be organized from its first day of operations; only then the tasks can be delegated.

Critical Pathway Analysis CPA , is a project management technique which cannot be overlooked while launching an ecommerce fashion brand. It identifies the sequence of tasks, their interdependent steps from inception to completion, their criticalities, and their dates of onset, target dates of completion along with the key responsible person for the respective activities.

Business Strategy aligns the organization towards a common goal. Business strategy forecasts future risks and helps business in building skillsets to overcome the potential threats. Business Plan creates cash flow understanding i. Market Research helps in thorough understanding of your brand position as compared to our competitors. It helps in identifying gaps in the market, in your category along with the scope of the said product in the desired market. Email address. Internet is a great place to find such template for free of cost.

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